Grippees™ and MiniMitts™ Receive 5-Stars

We are excited to announce that BellyLaf’s Grippees™ and MiniMitts™ wash mitts recently won three prestigious awards from The Toy Man™ Product Guide for product excellence. A full product evaluation summary of BellyLaf’s washmitts can be viewed on The Toy Man’s website. Following is some of the direct reviewer feedback on our products that we thought we would share with our customers.

“Grippees™ gripping dots do not irritate a child’s skin while still aiding in holding slippery children as parents wash or move them in and out of the tub or shower. An important point to note is that the upper portion of the Grippees™ is designed for washing, not gripping. This way you have a washing area so that all areas of the infant’s body can be washed more easily. This is what makes them so special; you can use them both for gripping and washing!”

“Grippees™ wash cloths are undeniably a monumental creation which will drastically reduce the risk of losing your grip on your infant when bathing him/her…. Best of all, they are just so cute!“

“From well before the actual birth of the child, they (child) are impacted by every form of stimulation they experience. The stimulation from each experience helps the child begin recognition of sound, touch, feeling, etc. “The fabric, the colors, the shapes of BellyLaf’s Grippees™ and MiniMitts™ with SmartShapes™, all play a part in the critical skill development. They are more than just a fancy washcloth, they are a part of this exciting new world that the infant has been brought into most unexpectedly.”

“BellyLaf’s Grippees™ save the day even for Dads! By using a shower instead of a bathtub, there is far greater risk of losing grip on an infant while bathing them. BellyLaf’s Grippees™ resolve that problem and lower the percentage of risk dramatically. This provides a comfort for Dads never realized before while at the same time providing a level of comfort for the mothers, that their husbands will not drop the infant.”

“BellyLaf’s washmitt line creates an entirely new point of view in regards to wash cloths.”

Shop Online Today

It took a little longer than we had planned to open the BellyLaf online store, but that is because we decided to create our store with a very sophisticated e-commerce solution from Volusion. Volusion software allows us to better serve our customers and allows customers to easily navigate and makes purchases of our Grippees and MiniMitts wash mitts. Our store is designed much like Amazon so customers will feel comfortable with the navigation scheme and making purchasing from us.

We are also using the latest security software to ensure credit card purchases are highly secure. Having an online store allows BellyLaf customers that can not purchase from one of our brick and mortar retail partners an easy way to purchase our wash mitts. We are currently working on a store locator application for our website as well. This store locator will allow customers to easily find a retail store near them simply by searching by zip code. Check out the BellyLaf online store today.

Wash Mitts Well Received By Show Attendees

The introduction of our Grippees and MiniMitts wash mitt products were well received by both large retailers and small specialty shops at the ABC Kids Expo 2008. Our new bamboo wash mitt line is going to be carried in a number of different stores across the US starting next month including Lullaby Lane in the San Francisco Bay Area and Wee in Austin, Texas. You can also purchase them online in the BellyLaf store.

We received multiple compliments on our modern booth design, company name and logo and overall product design and packaging. Many people were surprised to find out that we are a new company and this was our first show. We were on our feet for five solid days and handed out over 700+ brochures and pricing sheets to interested buyers, retailers and sales reps from all over the world.

Grippees and MiniMitts Products Named Top 10 Favorite Picks

Rev. James G. W. Fisher (aka The Toy Man), one of the leading industry evaluators for juvenile products recommended JPMA buyers/retailers to visit BellyLaf’s booth (#2134) to see BellyLaf’s Grippees™ and MiniMitts™ wash mitts that launched on the opening day of the ABC Kids Expo in Las Vegas.

To learn more about The Toy Man and the fantastic products that he reviews visit: www.thetoymanonline.com

Let’s Get The Giggling Rolling!

Giggling can helps us in so many ways - it can lower blood pressure, reduces stress, make us forget about our aches and pains and boost our immune system. Sometimes we giggle when we find something amusing and occasionally we giggle when we fill up with nervous energy. Right now, the team at BellyLaf is giggling around the clock as we gear up for the official launch of BellyLaf and our Grippees and MiniMitts wash mitts this weekend at the ABC Kids Expo in Las Vegas.

A year ago, we had a simple but innovative idea for a bath product and today we have built a company and entire product line of quality wash mitts for adults and kids. During our first year of building BellyLaf, “Rocko the Crab“ was brought to life. Rocko makes us giggle and we hope he brings some smiles to our customers.

On Sunday morning when the show officially opens, the 2008 Juvenile Products Manufacturers Association (JPMA) Innovation Awards will be announced. We’re honored to be a finalist in this competition. If you are attending the ABC Kids Expo, stop by our both for a giggle….or two. If you’re not attending the show, we will post show updates to our blog. And check back mid-September when our online store opens.

The BellyLaf Team!